Recording of the Everything Marketplaces Group Chat #184 (2/18) with Deb Liu. Deb was recently the CEO of Ancestry and before that was at Facebook for 11+ years, where she led the launch of Facebook Marketplace. Prior to Facebook, Deb was also at PayPal and eBay, so she has some really incredible marketplace experience.

‍0:06 Intro
‍1:16 Deb's background
‍2:53 Key learnings from eBay
‍5:48 Tips for founders on supply strategies
‍7:18 How Facebook Marketplace went from idea to launch
‍10:31 Challenges with Facebook Marketplace as it gained adoption
‍11:39 Tips for founders on Trust & Safety
‍13:36 Deb's key learnings from Facebook Marketplace
‍16:15 Focusing on transactions vs. GMV
‍17:42 Tips for founders on category expansion
‍19:20 Opportunities for marketplaces to leverage AI
‍22:04 Deb's request for marketplaces
‍24:49 Deb sharing tips for early stage marketplace founders
‍26:18 Group Q&A on feedback loops
‍28:09 Group Q&A on work/life balance as a founder
‍30:09 Group Q&Q on early supply strategies
‍31:43 Group Q&A on increasing marketplace frequency
‍34:08 Group Q&A on reverse marketplace models
‍36:05 Group Q&A on the future of social & commerce
‍38:28 Group Q&A on marketplace misconceptions
‍39:40 Parting marketplace advice
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Deb on Twitter/X: https://www.x.com/debliu_
Deb on LinkedIn: https://www.linkedin.com/in/deborahliu
Deb’s newsletter: https://debliu.substack.com
Mike (Yoroomie) on Twitter/X: https://www.x.com/yoroomie
Mike (Yoroomie) on LinkedIn: https://www.linkedin.com/in/yoroomie
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You can also find this group chat in audio format as an episode on our Everything Marketplaces podcast on Apple Podcasts and Spotify. You can also connect with marketplace founders & leaders from our group chats in the Everything Marketplaces community.