Starting & Scaling AirGarage With Jonathon Barkl | EM Group Chat #149

Group Chats
Managed Marketplaces
Jonathon Barkl

Recording of the Everything Marketplaces Group Chat #149 (1/23) with Jonathon Barkl, who's the Co-founder & CEO of AirGarage. AirGarage provides a full-stack parking management solution for parking garage & lots owners. They’ve pivoted from originally starting off as an "Airbnb for parking" into more of a managed platform solution and have scaled to become a leader in the space. They’re also backed by top investors like Floodgate, Founders Fund, and a16z.

1:21 Jonathon's background & founding story for AirGarage
4:03 The first steps for starting AirGarage
7:50 Some of the initial challenges building AirGarage as an "Airbnb for parking"
13:34 The problems AirGarage is solving for & overview of their fully-managed solution
17:12 The playbook AirGarage uses to launch & open new markets
20:16 How AirGarage uses dynamic pricing based on supply & demand
26:18 How AirGarage charges on a per-usage basis
30:19 The fundraising journey raising from top funds like Floodgate, Founders Fund, & a16z
33:17 Group Q&A on fundraising challenges when building in overlooked markets or categories
36:32 Group Q&A on the approach AirGarage took to replace a fragmented process & systems
41:46 Group Q&A on how AirGarage runs experimentation with pricing
46:26 Parting marketplace advice

Jonathon on Twitter:

You can also find this group chat in audio format as an episode on our new Everything Marketplaces podcast on Apple Podcasts and Spotify. You can also connect with marketplace founders & leaders from our group chats in the Everything Marketplaces community.