
Recording of the Everything Marketplaces Group Chat #210 (4/14) with John Andrew Entwistle, who’s the Founder & CEO of Wander. Wander is a marketplace for luxury vacation rentals that offers hotel-level amenities and convenience. It’s a breakout marketplace that’s scaled to over 1,000 locations and they’ve also raised over $100M+ in capital from top investors like QED and Redpoint Ventures.
0:04 Intro
1:01 John Andrew's background
4:44 The first steps for starting Wander
6:34 How Wander solved the cold start problem
9:04 The early strategy for owning supply
11:18 An overview of the Wander customer experience
15:10 How Wander is leveraging AI
18:07 Examples for how Wander is leveraging AI to improve operational efficiency
19:12 Growth & expansion for Wander
24:12 How Wander has raised $100M+ in capital from top investors
28:31 Tips for early-stage marketplace founders
30:37 Group Q&A on how Wander offers a concierge
34:07 Group Q&A in increasing repeat bookings
37:09 Group Q&A on creating a high NPS
38:06 Group Q&A on defensibility & raising capital for marketplaces in 2026
42:42 Group Q&A on network effects for Wander
45:32 Group Q&Q on how marketplaces can create an advantage outside of pricing
50:15 Parting marketplace advice
John Andrew on Twitter/X: https://www.x.com/jaentwistle
John Andrew on LinkedIn: https://www.linkedin.com/in/jaentwistle
Wander: https://www.wander.com
Fabrice's blog: https://www.fabricegrinda.com
Mike (Yoroomie) on Twitter/X: https://www.x.com/yoroomie
Mike (Yoroomie) on LinkedIn: https://www.linkedin.com/in/yoroomie
You can also find this group chat in audio format as an episode on our Everything Marketplaces podcast on Apple Podcasts and Spotify. You can also connect with marketplace founders & leaders from our group chats in the Everything Marketplaces community.