Recording of the Everything Marketplaces Group Chat #195 (7/22) with Jason Meltzer. Jason was previously the Co-founder & CEO of Wag, which is a marketplace for on-demand dog walking, sitting, and related pet care services. Wag has notably raised over $300M+ in venture capital and scaled to become one of the largest pet care marketplaces. Jason has also more recently started Live Work Pet, which is a rental marketplace specifically catered to pet families.
0:05 Intro
1:08 Jason's background
3:59 How Wag solved the cold start problem
7:10 How Wag built initial supply
9:27 How Wag built trust with customers
11:19 How Wag launched new markets
13:06 The new market launch & expansion playbook for Wag
15:28 How Wag evolved & scaled
17:34 Marketplace disintermediation
20:43 How Wag raised $300M from SoftBank
21:57 Competing with other startups in the pet care space
24:53 Jason's key learnings from Wag
26:38 Starting Live Work Pet
28:08 Tips for early stage founders
30:13 Group Q&A on marketplace trust & safety
32:11 Group Q&A on how Wag standardized their marketplace experience
34:16 Group Q&A on challenges with local service marketplaces
37:07 Group Q&A on team building & hiring
39:01 Parting marketplace advice
Jason on Twitter/X: https://www.x.com/MeltzerJason
Jason on LinkedIn: https://www.linkedin.com/in/jasondmeltzer
Mike (Yoroomie) on Twitter/X: https://www.x.com/yoroomie
Mike (Yoroomie) on LinkedIn: https://www.linkedin.com/in/yoroomie
You can also find this group chat in audio format as an episode on our Everything Marketplaces podcast on Apple Podcasts and Spotify. You can also connect with marketplace founders & leaders from our group chats in the Everything Marketplaces community.