Everything Marketplaces

How To Generate Marketplace Bookings By Matching Supply & Demand

  • Videos
  • Supply
  • Demand

Mike Williams

Want to know how to generate bookings for your online marketplace, create some initial liquidity, and increase your revenue? If so, this video is for you and I share some ways you can do so using a marketplace concierge model to match supply & demand. I reference Studiotime, Giggster, and Peerspace as real examples of marketplaces that have used this to increase their bookings, liquidity, and revenue.

Benefits of using a concierge model as covered in this video:
‍
1. Understand specific demand needs & budget
2. Ability to match with "best" supply/listings
3. De-risk bookings & increase probability of a great experience
4. Higher marketplace take rate or commission
5. Case studies to market

‍
See the video originally posted to YouTube here.