Scaling SidelineSwap As A Leading Resale Marketplace With Brendan Candon | EM Group Chat #181

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Brendan Candon

Recording of the Everything Marketplaces Group Chat #181 (1/28) with Brendan Candon, who’s the Co-founder & CEO of SidelineSwap. SidelineSwap is the largest marketplace for buying & selling sports gear. They've been mentioned on a16z’s Marketplace 100 list as one of the fastest growing marketplaces and have also raised over $18M+ in capital from investors like 500 Startups, FJ Labs, and eBay Ventures.

0:05
Intro
‍1:16 Brendan's background & starting SidelineSwap
‍3:20 Early challenges when starting SidelineSwap
‍8:43 The importance of unique & quality supply for SidelineSwap
‍10:35 How SidelineSwap expanded into new sports & categories
‍11:56 How SidelineSwap has evolved
‍16:24 How SidelineSwap offers a buyer guarantee
‍17:10 How supply has professionalized on SidelineSwap
‍19:26 How SidelineSwap has scaled resale partnerships
‍23:58 The pro's & con's of holding inventory as a marketplace
‍27:05 Tips for partnerships
‍29:40 Recent challenges & learnings with SidelineSwap
‍31:34 How SidelineSwap is leveraging AI
‍35:17 Group Q&A on the SidelineSwap product experience
‍38:20 Group Q&A on increasing marketplace frequency
‍41:30 Group Q&A on early marketing & content strategies
‍44:54 Parting marketplace advice
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Brendan on Twitter/X: https://www.x.com/brendancandon
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Brendan on LinkedIn: https://www.linkedin.com/in/brendancandon
SidelineSwap: https://www.sidelineswap.com
Mike (Yoroomie) on Twitter/X: https://www.x.com/yoroomie
Mike (Yoroomie) on LinkedIn: https://www.linkedin.com/in/yoroomie
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You can also find this group chat in audio format as an episode on our Everything Marketplaces podcast on Apple Podcasts and Spotify. You can also connect with marketplace founders & leaders from our group chats in the Everything Marketplaces community.